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I.N.O.X Watch by Victorinox Swiss Army

Wednesday, September 17, 2014


 Authenticity, strength, quality, expertise, and Swiss design: Victorinox Swiss Army launches the unbelievable I.N.O.X watch to celebrate its 130th anniversary last September 16 at the Whitespace, Makati. Marking a shared link between cutlery and watches, I.N.O.X. is as iconic as the Original Swiss Army Knife. 
The name I.N.O.X. comes from the French word for stainless steel, the solid, durable, and corrosion-resistant material that Victorinox adopted more than 50 years before it became the norm in the Swiss watch industry. 

I.N.O.X. watch demonstrates a level of robustness never before achieved in watchmaking. Designed to withstand unusual stress, it has passed a ruthless 130 strength tests. Watch these demo here.




At the event with fellow bloggers Ruth, Ruth, and Bryan:

Sarah, Christine, Paul:

And Ava:




Event's host Rovilson Fernandez:


Mr. Emerson Yao, Managing Director of Lucerne Group:

Victorinox Swiss Army CEO Alexander Bennouna:

Celebrities Andrew Wolff, John Spainhour and Marc Nelson, or the “friends of the brand”, exemplify the qualities of the I.N.O.X. watch.







These three men capture the spirit of what it means to be strong, fearless, and passionate.





Victorinox Swiss Army Watch is available at SM Megamall Boutique, Century City Mall Boutique, Lucerne, Elemento, Chronos, Wrist Pod, Swiss Gear, L Timestudio, SM Department Stores and Robinson’s Department Stores.  

1 comment

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