5 More Reasons to Love Giordano!

Wednesday, September 25, 2013

More reasons to get excited for a brand we've loved for years? Let me count the ways... 

1) Giordano Korea
If you have loved the Giordano Hong Kong designs from before--then I'm sure you'll welcome the new K-Fashion choices recently launched in Giordano Philippines shores! With the first Korean-themed Giordano Philippines store in Shoppesville, Greenhills, expect an assortment of cotton-blend pique polos for men, muted solid cotton tops in premium slub and polyester-blend fabrics for women, and a whole lot more.

Cute little Giordano boy during the new store launch!:)

2) BSX
Alongside the Korean-themed store launch, Giordano introduces its sister brand, BSX or Beyond Style Exchange.  BSX offers American street casual wear for the young and trendy fashion innovators.  The brand is known for interpreting the hottest styles in a refined fashion and offering them at reasonable prices. Characterized by bright colors, layers and over-all functionality, BSX is all about relaxed fun.

3) The Playball Collection
With sports season on a full swing in the country, Giordano pays tribute with its Playball campaign – a colorful take to sporty fashion! The collection showcases varsity-inspired pieces and features relaxed knit separates as well.

4) Collaboration with Local Artists 
A touch of Pinoy in your quality Giordano tees--the brand recently collaborated with local illustrators Archie Geotina and Soleil Ignacio.

5) Korean Celebrity Endorsers
The introduction of the new Giordano store also presents its newest celebrity endorsers- Korean actors So Ji-Sub and Shin Min Ah of “What Happened in Bali” and “My Girlfriend is a Nine-Tailed Fox” fame, respectively.

Find out more about Giordano here:

1 comment

  1. i gotta check the out! nice post :)


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