Thursday, October 22, 2015

Herschel Supply Co. #CityLimitless


I realized that I have a lot of "spaces and places" photos archived on my phone, which I should have posted earlier for the Herschel event's contest (winner took home Php 50k worth of items from the brand!). I usually just use my iPhone 6 camera anyway, whenever I travel or just document beautiful sites and sights for my daily sns posting. 

Since it's a generation of visuals and real-time updates, Herschel Supply Co. introduced with great timing their campaign "City Limitless" for the community to celebrate the unique design stories from cityscapes around the world.



The event was held at the A Space Manila. The place was packed!

Herschel's very own co-founder and managing director Lyndon Cormack flew to Manila to personally introduce the campaign, and shared his travel experiences through photos he took of iconic Manila.

#CityLimitless now lives as a content series on the Herschel Supply Co. blog and features dynamic cityscapes from places such as Tokyo, Rome, and New York. The hashtag has successfully established itself on Instagram with over 90, 000 photos tagged in less than a year!

Alongside Lyndon Cormack were three local progressive photographers and notable Instagrammers Jelito de Leon (I follow him!), Marvin Conanan, and Aaron Quinto whose works were also part of the exhibit alongside the Herschel Supply Co. bags. Their perspective is very unique, it amazes me how they see the world so differently!










Went to the event with Ava: 


Very artistic, and with fine regard for details, the photo exhibit and the event all best resonate what the brand truly stands for. There is beauty everywhere, if you look more closely and pay more attention. :)

For more information, follow Herschel Supply Co. on Instagram @herschelsupply, and tag your own urban photos with #CityLimitless. 

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