Save the Sand, Save the Beach With Lagu

Did you know that every year, Boracay's shore lines are slowly diminishing?

Beach fronts that were once meters away... Are now just a few steps away from shore. :p
Sand erosion in Boracay can be attributed to climate change and the rampant modernization--and also, little did we know that we too play a major role in the diminishing of Boracay's sand. Intentionally or unintentionally, we take away 3 handfuls of sand from a single beach trip - pag inadd lahat niyan, over 155 truckloads of sand ang nakuha for the past 10 years! :p

On your next beach trip, here are tips on how to prevent taking more sands with you:

Another tip is to bring a beach mat that wouldn't take too much sand when you packed it after tumambay and mag sunbathing. I learned of LAGU - a cute beach blanket created to create awareness of the sand erosion issue. LAGU's unique blend of linen makes it sand-repellant, a best alternative to traditional beach towels. It is also allergen-free--and quick dry!

LAGU is now available in all major beach stores around the country, and world-renowned resorts such as Shangrila Boracay, Amanpulo, Discovery Shores, and El Nido Palawan. For more info and updates, you can check out their pages here:

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